Introducing 2026
Prepare
for Project
Alliance.
An adventure watch with character — built tough, versatile, and unmistakably First Stage. The wait is almost over.
Project Alliance — Coming Soon
♦
Adventure Watches With Character
♦
Priority shipping with dhl express
♦
Built Tough. Built Versatile.
♦
You Provide the Wrist, We Provide the Excitement
♦
Project Alliance — Coming Soon ♦ Adventure Watches With Character ♦ Priority shipping with dhl express ♦ Built Tough. Built Versatile. ♦ You Provide the Wrist, We Provide the Excitement ♦
New Release
The
Alliance
Forged for those who don't back down. The Alliance is First Stage's boldest watch yet — a field-ready tool watch that moves with you from the trail to the table.
Tough enough for the mission. Sharp enough for everything after. With our unique three faceted fluted bezel.
150m
38mm
CASE SIZE
WATER RESIST
Miyota 9015
A$750
LAUNCH PRICE
MOVEMENT
Built Tough
Sapphire crystal, stainless steel case, and high levels of water resistance as standard.
Reliable Movements
Premium Japanese automatic movements that keep ticking no matter what.
Made with Character
Every design tells a story. Watches that stand out from the sea of sameness.
Ships Fast
Free shipping worldwide on orders over A$500. Quick dispatch, every time.
Current Drop
The Shoal Deep
You Provide
the Wrist.
We Provide the Excitement.
Join the
Inner Circle.
Early access drops, launch notifications, and stories from the field.
Final pieces in stock now
All prices including shipping are in Australian Dollars
Case Diameter: 42.5mm (crown at 4)
Case thickness: 13.76mm including double domed sapphire crystal
Lug to Lug: 46mm
Full 316L Stainless Steel Construction – case, crown, case back, bracelet and clasp
Automatic Movement: Miyota 9039 (no date)
Water Resistance: 300 Metres (30ATM)
Genuine Grade A Swiss BGW9 SuperLuminova on all elements
Ceramic Bezel Insert: 12 hour and dive time – deeply etched and lume treated
Double Domed Sapphire Crystal with 6 layers of internal AR Coating
Embossed Case Back – our shark shoal design
Solid, screw link bracelet – solid end links, female head link
Milled Steel Clasp – 6 micro-adjustments
Applied Markers, lume filled
Detailed oil pressed dials with our unique fish shoal design
Custom Bezel – Broad coin edge
Custom Crown – Broad toothed matching the bezel
Hands – Custom made, diamond cut, lume treated
This is how a dive watch should be: built to survive up to 300 metres (990 feet) beneath the waves using the highest grade parts and finishing throughout.
The precision built Miyota 9039 beating within, providing precision, accuracy and reliability.
A ceramic bezel insert, double domed sapphire crystal treated with internal anti-reflective coating and a luxuriously finished beads of rice bracelet make the Shoal Deep a value packed diver that hits way above its price point.